BUSINESS SOLUTIONS

Inforte's Business Solutions help our clients develop and deploy the capabilities required to successfully execute customer strategies, improve the effectiveness of customer interactions and ultimately maximize customer value. Inforte can help you with all aspects of achieving superior business results: process and organizational change, technology deployment, syndicated data sourcing and program management.

Inforte's Business Solutions are designed to be incrementally deployed, with initial business results often delivered in weeks. In many cases we can implement the solutions as pilots, which helps you validate your investment and get an early win.

Inforte's solution deployment teams provide a blend of focused management consulting, leading academic statistical modeling and analysis expertise, deep technology capabilities and industry domain knowledge. Having this combination of skills under one roof allows Inforte to deliver business results to our clients in record time.

Precision Targeting

Customer Retention

Keeping profitable customers is a business imperative. Inforte can help you understand why profitable customers defect and then help you design and implement treatment strategies. Our statistical models, which help predict which customers will defect, can often be delivered within weeks and form the basis of future treatment strategies.

Customer Value Management

Understanding how to generate sustainable long-term profits from your customers is at the heart of a successful business. Inforte can help you develop customer lifecycle models, conduct profitability analysis, develop customer lifetime value equations, and ultimately embed this data into your business processes.

Marketing Automation

There is greater focus on understanding and justifying marketing expenditures than ever before. With in-depth knowledge of new media, analytical techniques and data management, and years of marketing technology deployment, Inforte can deliver customized marketing automation solutions that address your needs. The automated marketing systems that we help design and develop will enable you to plan, test and execute productive marketing campaigns.

Customer Data Management

Having timely and accurate customer data is a prerequisite to effectively managing your customers. With deep expertise in CRM and Business Intelligence, Inforte helps clients create a single view of the customer with customer data integration, usability optimization and customer master data management.

Leveraging Retailer Data

Inforte's retail solutions focus on gaining and applying insights from data that retailers capture and using it to solve customer-related problems. We help address customer retention with lost customer tracking and analysis, early warning customer defection detection and customer retention strategy formulation. We can help address category management through space and assortment planning, merchandising optimization and promotion management (coupon tracking and analysis, pricing analysis and trade funds optimization). We're also experienced in customer satisfaction tracking and analysis and geo-demographic mapping.

Loyalty Management

Loyalty programs can provide companies with a powerful vehicle for building long-term customer value. However, without the right tools and processes in place these programs rarely deliver to their full potential. Inforte can help you design and implement an analytically driven loyalty program that will help you learn from your customers. It will form the basis of precision target marketing, helping you develop your customers and optimize your marketing spend.

Integrated Sales, Service & Marketing Solutions

To achieve the full benefit of CRM solutions, companies must be fully integrated from a data perspective in order to achieve a consolidated, single view of the customer relationship. In addition, they must fully integrate their initiatives from day one, taking into account enterprise-wide business processes around the customer, as well as integrated technical solutions that must be supported. A company-wide method of managing customers throughout the entire relationship lifecycle must be created. Knowledge without the ability to affect change has limited value. Inforte can help you develop an integrated CRM solution that considers this need and ensures both an enterprise view of the customer relationship and the ability to manage ongoing customer interaction in an enterprise-wide fashion.

Business Intelligence Solutions

Using insight gained from hundreds of engagements to deliver industry-leading strategies and solutions, we specialize in delivering world-class Business Intelligence solutions to our customers. Inforte/B&D offers clients a full spectrum of BI solutions while providing a technology-agnostic BI strategy that is best suited to the clients' business and technical landscape. With a deep understanding of industry specific challenges, we help our clients best utilize critical information from transactional and data warehouse environments and distinguish ourselves with our superior technical expertise and single-minded commitment to the success of our clients.

To learn more about Inforte's Business Solutions, contact us at marketing@inforte.com.